Example web pages for the DQS Africa webinar with Francois Labuschagne (CEO, DQS Africa), hosted by Sophy Raselabi. Built from the v2 webinar pack for review and copying. Nothing here is live or final.
Everything on one page with navigation: the one link to share.
Example / draftHeadline, subhead and form above the fold (demo form, submits nowhere), who it's for, what you'll learn, presenter, FAQ.
Example / draftMoves registrants from cold to warm: calendar, inbox, question, bring a colleague.
Example / draftR2,479 once-off or 3 × R980. Checkout buttons go nowhere until the link is added.
Example / draftArrow keys or click to advance · N toggles speaker notes · Ctrl/Cmd+P saves a PDF, one slide per page.
Example / draftEvent name, details, description and Francois's promo post, with copy buttons.
| Outline stage | Slides | Time |
|---|---|---|
| Hook, welcome, purpose, who it's for, agenda | 1–4 | 0:00–0:05 |
| Pain + shifts | 5–8 | 0:05–0:17 |
| Credibility story | 9 | 0:17–0:19 |
| Opportunity + how to take advantage | 10–11 | 0:19–0:24 |
| Why people fail + concerns | 12–13 | 0:24–0:29 |
| The system: 14 steps + timeline | 14–16 | 0:29–0:36 |
| “To win you need…” + Yes slide | 17 | 0:36–0:38 |
| Offer sequence | 18–23 | 0:38–0:46 |
| Q&A (checkout link stays visible) | 24 | 0:46–0:57 |
| Final call + close | 23 → 24 | 0:57–1:00 |
No stats, testimonials, dates, prices, values or URLs have been invented. Every yellow item below appears on these pages or in the pack.
| Placeholder | Where it appears | Owner |
|---|---|---|
| [TIME SAST - TO CONFIRM] | Reg page, LinkedIn, all emails, slide 1 | Sophy |
| [REGISTRATION LINK] | LinkedIn post, all emails | Sophy |
| [CHECKOUT LINK - TO ADD] | Reg page FAQ, last-call email, offer slides, chat drop | Sophy / Wes |
| [PRODUCT NAME - TO VERIFY] (assumed: DQS Academy ISO 9001:2026 Awareness Training) | Offer section, FAQ, emails | Francois / DQS Academy |
| [PRODUCT INCLUSIONS - TO VERIFY] (format, duration, certificate, live/online, access period) | Offer stack slide 18, FAQ | DQS Academy |
| [STANDARD PRICE / VALUE PER INCLUSION - TO CONFIRM] (only real DQS list prices, otherwise remove the value stack) | Slide 18 | DQS Academy |
| [PRICE VAT STATUS - TO VERIFY] | Offer slides, FAQ, emails | DQS finance |
| [GUARANTEE / RISK REVERSAL - TO CONFIRM] (only if DQS offers one, otherwise delete) | Slide 20 | Francois |
| [OPTIONAL URGENCY / LIMITER - TO CONFIRM] (only a real cut-off or seat limit) | Slide 19, last-call email | Francois |
| [OPTIONAL BONUS - TO CONFIRM] | Slide 18 | Francois |
| [PLATFORM - TO CONFIRM] (Teams / Zoom / LinkedIn Live) | Reg page, emails | Sophy |
| [JOIN LINK - TO ADD] (the live-event join link for registrant reminders) | Reminder emails R1–R5 | Sophy |
| [REPLAY POLICY - TO CONFIRM] | Reg page FAQ, emails | Sophy |
| [CPD / ATTENDANCE CERTIFICATE - TO CONFIRM] | Reg page FAQ | DQS Academy |
| [TRANSITION DEADLINE - VERIFY WITH DQS/IAF] (stated on 30 Sep: certificates to ISO 9001:2015 valid until 30 Sep 2029) | Reg page, emails, slides 3 and 16 | Francois |
| [FRANCOIS BIO DETAILS - TO ADD] | Reg page, slide 9 | Francois |
| [FRANCOIS STORY - TO ADD] (why he does this work, a defining moment) | Slide 9 | Francois |
| [CLIENT STORY - TO ADD] (an anonymised real audit example) | Slides 6, 7, 12 | Francois |
| [FRANCOIS 60-SEC INVITE VIDEO - OPTIONAL] | Reg page above the fold, Email 1 | Sophy / Francois |
| [FRANCOIS HEADSHOT] / [DQS LOGO] / [EVENT BANNER IMAGE] / [SLIDE PHOTOS per image brief] | Reg page, LinkedIn, deck | Sophy |
| [CONTACT EMAIL FOR QUESTIONS - TO CONFIRM] (academy.sa@dqs.de was used on 30 Sep) | FAQ, emails | Sophy |
| [SENDER NAME / SIGN-OFF - TO CONFIRM] | All emails | Sophy |
| [First Name] (merge field) | All emails | Sophy (HubSpot) |
| [CIRCLE COMMUNITY LINK - OPTIONAL] | Thank-you page, emails | Sophy / Franco |
| [UNSUBSCRIBE / POPIA FOOTER] | All emails | Sophy |
| [STEPS 1–14 LABELS - PULL FROM 30 SEP DECK] | Slides 14–15 | Wes / Francois |
| [WHICH STEPS THE TRAINING COVERS - TO VERIFY] | Slides 15, 17 | DQS Academy |
| [TOP 3 WEAKEST LEADERSHIP DUTIES - FRANCOIS TO CHOOSE] | Slide 11 | Francois |